IMAGINATURE

The only theme the object will have to refer to, is the relationship between humans and nature.

Category Idea Competition / Open to Students
Type International, Idea, Age Restriction, Single-Stage, Anonymous
Genre Architecture, Art, Installation
Country Milan, Italy
Registration Deadline 31 May 2011 GoogleCal iCal
Submission Deadline 31 May 2011(via Online)
Eligibility The artists will have to be between 18 and 30 years old in 2010.

Description
The competition asks for an awareness of the imagination by international young artists and designers, who will have to invent an useful object for the humans. The only theme the object will have to refer to, is the relationship between humans and nature.
The seed of the human curiosity, the hunger for discoveries and the manual and intellectual creativity is hidden between art, design and the ancient profession of the inventor. Nature has always been a muse for human imagination, her geometry and her patterns and textures, written into the human’s mind, sneak into the collective cultural memories.
The controversial relation between humanity and nature, necessary and instinctive, brings the human back to the need of dealing with space through fastening the use of time. The object becomes a necessity for the humans, animals with no defenses apart from their own minds. What does the human need to go back to nature? What is that the human needs to rediscover the instinct?
What does the human deserve to understand better the magic of nature? What is written behind this natural stage constellated with lives?
The materials have no restrictions, as long as they don’t include toxic or poisoning components. The object will be judged according to shape definition, aesthetics and philosophy. An important factor that will be also considered will be the practicality of the project in relation to the theme’s development. Start imagining!

Jury
Ron Arad (architect and designer)
Alberto Bianchi Albrici (Memphis Milano, Post Design Gallery)
Alberto Biagetti (designer)
Duilio Catalano (philosopher)
Aldo Cibic (designer)
Gabriel Klasmer (artist and designer)
Denis Santachiara (designer)

Prize
Exhibition and Publication

Entry Fee
None

Entries
3 photographs and a text of MAX 200 words

Timetable
Results published on www.memphis-milano.it and www.elephantmovement.org: July 2011
The ten winners’ projects transferred to Milan: July 2011- September 2011
Opening exhibition: October 2011

Organizer
Memphis srl(Milano) and Elephant Movement(London)

Official Website
http://www.elephantmovement.org/imaginature.htm