blue ribbon design award 2009: it's aperitivo time

We expect to receive innovative, stylish and original design applications of aperitivo accessories, including glasses, tableware, small furniture, tools and gadgets for the perfect aperitivo time.

Description
Peroni Nastro Azzurro has created these awards to offer you the chance to design pieces for the aperitivo occasion, which are influenced and inspired by the Peroni Nastro Azzurro brand.
Aperitivo is an authentic Italian tradition that combines delicious small plate of food with refreshing alcoholic drinks during the early evening hours as a relaxing prelude to dinner. Aperitivo is recognised as a reason for social gathering, and is a stylish and elaborate affair.
Aperitivo is also a fantastic brief to design against due to the transitional nature of the occasion.
It's day to night. It's work to play.
The custom of enjoying aperitivo is deeply rooted in Italian culture, with Italians regularly enjoying aperitivo as part of everyday life - in public spaces, cafes and bars that serve up sumptuous aperitivo; gallery openings and parties; and amongst family and friends at home.

Jury
Alberto Alessi (Creative Director, Alessi)
Martin Harlow (Board Director, Peroni Nastro Azzuro UK)
Birgit Lohmann (Editor-in-Chief, designboom)

Prize
The designers of 2 winning entries: EURO 5000

Entry Fee
None

Entries
Up to 3 images and a Explanation of ideas

Timetable
Judging will take place on or around July 01 2009.

Organizer
designboom and Peroni Nastro Azzurro, Alessi

Official Website
http://www.designboom.com/peroni.html